Tru-Brands

Customer Overview

“Tru‑Brands is a consumer goods/manufacturing company engaged in multi‑project operations across product lines. Facing complex project timelines and evolving quality standards, the organization needed a scalable solution to standardize workflows and gain enterprise-wide visibility into project performance and KPIs.”

Customer Use Case Details

• Customer Department Using Smartsheet → Engineering, IT & Operations, Project Management
• Competing Products → Microsoft 365, Microsoft Project
• Customer Challenges → Fragmented tools and processes: 
  • Multiple systems (Excel, manual trackers, project tools) made governance and reporting inconsistent across product teams. 
  • Lack of process standardization: No repeatable framework existed for new product development (NPD) or R&D projects.
  • Limited transparency: Leadership lacked real-time views into portfolio-level status or KPIs for decision-making.
  • Data silos: Isolated data from external systems hampered visibility and reporting accuracy.”

Solution

• Solution implemented → PPM – General 
• Implementation → “Control Center: Standardized new project creation through blueprints that included consistent templates, dashboards, and automated workflows.
  • Data Shuttle: Automated data syncing between Smartsheet and external systems, eliminating manual uploads and ensuring data accuracy.
  • Dynamic View: Delivered controlled, role-based access to collaborators, vendors, and executives, reducing the need for multiple custom reports.
  • Dashboards: Created real-time visibility into project KPIs, timelines, and resource allocations at both the portfolio and project levels.
• Customer benefits working with Prime → “Prime Consulting Group brought Smartsheet platform expertise and best practices to Tru‑Brands’ implementation, ensuring a scalable and secure solution. Their experience with Control Center, Data Shuttle, and Dynamic View allowed Tru‑Brands to reduce project set-up time and create a strong governance structure. Prime Consulting Group worked side-by-side with Tru‑Brands’ stakeholders to tailor workflows, reporting, and access controls to match their organizational needs. Partnering with Prime allowed Tru‑Brands to avoid common pitfalls and achieve ROI faster through a faster deployment timeline.
• Future Plans → “Expand use of Data Shuttle to integrate additional ERP and CRM data sources.
  • Add new blueprints for:
    • Product Launches: Standardized launch timelines, tasks, and approvals.
    • R&D Projects: Templates for feasibility studies, testing, and commercialization phases.
    • Capital Expenditure Projects: Budgeting, vendor management, and financial tracking.
    • Marketing Campaigns: Campaign schedules, creative asset tracking, and ROI dashboards.
  • Supplier Onboarding: Automated intake, qualification tracking, and compliance documentation.
  • Broaden Dynamic View usage to external suppliers and contractors for better collaboration.
  • Evaluate additional Smartsheet premium apps to further increase efficiency.”

Benefits & Success Metrics

Time savings: New projects can now be launched in minutes vs. days using Control Center.

Improved accuracy: Automated data transfers eliminated manual entry errors and duplicate work.

Better visibility: Executives and teams now have real-time dashboards for tracking progress, risks, and budgets.

Secure collaboration: Dynamic View ensured each stakeholder only sees the data relevant to their role.

Scalable foundation: The Smartsheet solution can now grow alongside Tru‑Brands’ business needs.